EL SEGUNDO HERALD April 19, 2018 Page 13
City Council from front page
amount will also be proposed for pre-service
police officers (those who have graduated from
academy, but not moved on to a field training
program and probationary period).
In addition to targeting laterals, Whalen wants
to increase the number of entry-level candidates by
beefing up the department’s cadet program from
the six currently allotted slots up to 15. While
the estimated cost for the add-ons is $185,000,
the chief pointed out that just three cadets helped
generate $288,000 in parking ticket revenue
and that those individuals can also provide
traffic control and event support for a lower
cost than a regular officer being paid overtime
money. Whalen also asked to provide a $1,750
education benefit to cadets who stay two years
and suggested a relocation reimbursement for
officers who have to move in order to work in
El Segundo. He added that talks are underway
to potentially contract with Phelps (the City’s
advertising and marketing agency) to get the
department’s message out to a wider audience.
Whalen pointed out the difficulty of the
hiring process in general and the need to be
especially aggressive in the recruitment campaign.
Even after receiving 1,100 applications,
ESPD ultimately sent just six individuals to
academy. Of those, three are still here. “I want
us to be a destination location,” Whalen said.
Also on Tuesday, the Council received some
good news regarding the 2017/18 budget update.
Due to about 30 unfilled staff vacancies, the
City potentially will have nearly $2.5 million
in surplus monies not factored into original
estimates. Finance Director Joseph Lillio
presented staff’s recommendation to use the
bulk of the extra funds to pay down the City’s
unfunded pension liability, with $1 million
to fund a section 115 pension trust fund and
a combined $1.3 million towards unfunded
police and fire pension plans. The latter two
moves will save the City about $2.1 million
over the next 25 to 26 years, according to
estimates. Councilmember Mike Dugan was
the lone dissenter on the matter, feeling that
the City would be better served using the funds
for major projects that need to be addressed
today. Mayor Pro Tem Drew Boyles begged to
differ. “Why wouldn’t we pay down the only
debt we have outside of Douglas Street?” he
asked. Lillio also reported that 2017/18 general
fund revenues are tracking about $2.7 million
above budget, thanks in particular to a sizable
uptick in transient occupancy tax from hotel
openings, as well as increases in gas utility
user tax and real property transfer tax.
Lillio additionally provided the quarterly update
on key performance indicators (KPIs) that
measure how the City is doing in various areas.
Of 30 priority activities, 28 are on target or
completed. Recent highlights include teleconferencing
capability in City buildings; recruitment
for new positions at the El Segundo Aquatics
Center; increased subscribers for the City’s enewsletter;
RFP releases to update the City’s
website, conduct a facility needs assessment,
and bid on the TopGolf site; and the Measure C
ballot measure passed by local voters last week.
The already funded $250,000 for Recreation
and Parks Department capital improvement
projects will go towards the Holly Valley Park
playground replacement ($170,000), Campus
El Segundo shade structures ($125,000, of
which AYSO will cover $75,000 and the City
$50,000) and Teen Center upgrades (remaining
dollars). The Council agreed to the allocation
after a presentation by Recreation and Parks
Director Meredith Petit, who provided a
rundown of the highest ranked future priority
projects. Topping the list is renovation of The
Plunge, followed by a revamp of the George
E. Gordon Clubhouse. Other wish list items
include the Joslyn Center restroom renovation,
Acacia Park playground construction, Richmond
Field renovation, Washington Park playground
replacement, and toddler playground. The abovementioned
Holly Park, Campus El Segundo
and Teen Center projects came in sixth, fifth
and seventh respectively on the ranking list.
The Recreation and Parks Commission recom-
mended going with those three projects now to
allow the current fund allocation to be utilized
in the most effective manner while benefiting
a diverse set of community members.
The Council also got the latest update on
proposed designs to repurpose and modernize
the underutilized El Segundo Public Library
reference shelf area into a reading and wi-fi
lounge that will serve as a future meeting
place. The 1,500-square foot area will contain
added seating (52) with built-in charging stations
embedded into new tables, as well as
new carpeting and fixtures. The lounge will
incorporate traditional-style classic furniture
chosen for long-term durability along with
lighter coastal colors. The project will entail
removal of eight reference shelf units as well
as the microfiche and study carrels.
Seeing it as a good use of available tourism
marketing dollars, the Council agreed to
infuse this summer’s El Segundo Art Walk with
much-needed cash to help promote the event,
provide a central headquarter location, pay
for live entertainment and staffing, and cover
permit fees. The monies will not go towards
artist acquisition, food, beverages and office
expenses. George Renfro, a member of the
Arts and Culture Advisory Committee who
produced last year’s event, pitched the Art
Walk’s economic benefits to the City as part
of his request for $33,300 (down from the
original ask of $45,000). He explained that the
Art Walk was “at a crossroads” and was facing
“stagnation and defeat” unless something could
be worked out with the City. Renfro spoke of
the event as an example of the “culture shift”
in El Segundo and the ability to “bring people
to town who don’t normally come here.” He
also noted that the monthly event that takes
place the third Thursday evening in June,
July and August highlights businesses, which
welcome the exposure. Renfro mentioned that
two downtown restaurants reported their single
highest gross receipts during last year’s event,
and that attendees came here from art-centric
areas such as San Pedro and Santa Monica.
“The Art Walk can help put us on the map,”
he said.
Renfro hoped to set up the headquarter area
in the fire department parking lot, but ran into
some Council opposition. As a compromise,
Councilmember Don Brann suggested the
Civic Plaza courtyard. Mayor Pro Tem Drew
Boyles asked that as a contingency to allocating
the funds, the City’s Economic Development
Advisory Council (EDAC) should develop
success criteria for the event.
During presentations, the Council proclaimed
May as Older Americans Month and
Betty Jacobson as the 2018 El Segundo Older
American of the Year in advance of the May
12 Elderfest Celebration at the Joslyn Center.
A second proclamation noted National Arbor
Day as April 27, with an invitation to citizens
to join Tree Musketeers, the Next Generation
to care for the trees in Memory Row on April
28 at 10 a.m.
Planning and Building Safety Director Sam
Lee reported on the ongoing D.R. Horton
residential development on Imperial Avenue
in response to prior neighbor complaints. He
noted that dust control is no longer an issue
with grading completed, while earlier noise has
also dissipated. Plans are underway to change
truck routes to lessen road impacts. Meanwhile,
a third party engineer has gotten involved to
resolve problems with nearby homeowners
reporting damage from construction activities.
Public Works Director Ken Berkman announced
that his department has finally received
the permit for the sign change from Sepulveda
Boulevard to Pacific Coast Highway. Notices
will be sent to businesses, with a marketing
event the first week of June.
The El Segundo City Council will next convene
in a special meeting set for Monday, April
30 at 3 p.m. The public hearing on changes to
the City’s fees and services charges, originally
scheduled for this past Tuesday’s meeting, will
be moved to that Monday’s agenda. •
PUBLIC NOTICES
fOr mOrE INfOrmaTION CaLL 310-322-1830
Fictitious Business
Name Statement
2018079468
The following person(s) is (are)
doing business as COCO BLANCO
TEETH WHITENING, 609 N PACIFIC
COAST HWY, SUITE 137, REDONDO
BEACH, CA, 90277, LOS ANGELES
COUNTY. Registered Owner(s): 1)
LINDA ARACELI GOMEZ, 1308 W
YOUNG ST, WILMINGTON, CA, 90744.
2) BRANISLAV JOVANOVIC, 24065
OCEAN AVE, APT 26, TORRANCE, CA,
90505. 3) VALERIE GOMEZ, 1308 W
YOUNG ST, WILMINGTON, CA, 90744.
This business is being conducted by a
GENERAL PARTNERSHIP. The registrant
commenced to transact business under
the fictitious business name or names
listed above on: N/A. Signed: VALERIE
GOMEZ, PARTNER. This statement was
filed with the County Recorder of Los
Angeles County on APRIL 2, 2018.
NOTICE: This Fictitious Name Statement
expires on APRIL 2, 2023. A new Fictitious
Business Name Statement must be filed
prior to APRIL 2, 2023. Fictitious Business
Name in violation of the rights of another
under Federal, State, or Common Law
(See Section 14400 ET SEQ., Business
and Professions Code).
EL SEGUNDO HERALD Pub. 4/5, 4/12,
4/19, 4/26/2018 H-1769
Fictitious Business
Name Statement
2018079387
The following person(s) is (are) doing
business as MK’S TRUCKING 1) 2600
W BENNETT ST, COMPTON, CA,
90220, LOS ANGELES COUNTY. 2)
2600 W BENNETT ST, COMPTON,
90220. Registered Owner(s): MIGUEL
NAVARRO, 2600 W BENNETT ST,
COMPTON, CA, 90220. This business
is being conducted by an INDIVIDUAL.
The registrant commenced to transact
business under the fictitious business
name or names listed above on: 04/2018.
Signed: MIGUEL NAVARRO , OWNER.
This statement was filed with the County
Recorder of Los Angeles County on APRIL
2, 2018.
NOTICE: This Fictitious Name Statement
expires on APRIL 2, 2023. A new Fictitious
Business Name Statement must be filed
prior to APRIL 2, 2023. Fictitious Business
Name in violation of the rights of another
under Federal, State, or Common Law
(See Section 14400 ET SEQ., Business
and Professions Code).
EL SEGUNDO HERALD Pub. 4/5, 4/12,
4/19, 4/26/2018 H-1770
Fictitious Business
Name Statement
2018077511
The following person(s) is (are) doing
business as DEFYING GRAVITY
INDUSTRIES 1) 910 E GRAND AVE,
APT11, EL SEGUNDO, CA, LOS
ANGELES COUNTY. 2) 910 E GRAND
AVE, APT 11, EL SEGUNDO, CA, 90245.
Registered Owner(s): DAVID LOUIS
CARDELLI, 910 E GRAND AVE, APT 11,
EL SEGUNDO, CA, 90245. This business
is being conducted by an INDIVIDUAL.
The registrant commenced to transact
business under the fictitious business
name or names listed above on: N/A.
Signed: DAVID LOUIS CARDELLI,
OWNER. This statement was filed with the
County Recorder of Los Angeles County
on MARCH 30, 2018.
NOTICE: This Fictitious Name Statement
expires on MARCH 30, 2023. A new
Fictitious Business Name Statement
must be filed prior to MARCH 30, 2023.
Fictitious Business Name in violation of
the rights of another under Federal, State,
or Common Law (See Section 14400 ET
SEQ., Business and Professions Code).
EL SEGUNDO HERALD Pub. 4/12,
4/19, 4/26, 5/3/2018 H-1771
Fictitious Business
Name Statement
2018071554
The following person(s) is (are) doing
business as BODDIE’S ADULT CARE
HOME, 1725 W 64TH STREET, LOS
ANGELES, CA, 90047, LOS ANGELES
COUNTY Registered Owner(s): 1)
FERDINAND BODDIE, 1725 W 64TH
STREET, LOS ANGELES, CA, 90047.
2) ESPANOLA BODDIE, 1725 W 64TH
STREET, LOS ANGELES, CA, 90047.
This business is being conducted by
a MARRIED COUPLE. The registrant
commenced to transact business under
the fictitious business name or names
listed above on: N/A. Signed: FERDINAND
BODDIE, OWNER. This statement was
filed with the County Recorder of Los
Angeles County on MARCH 22, 2018.
NOTICE: This Fictitious Name Statement
expires on MARCH 22, 2023. A new
Fictitious Business Name Statement
must be filed prior to MARCH 22, 2023.
Fictitious Business Name in violation of
the rights of another under Federal, State,
or Common Law (See Section 14400 ET
SEQ., Business and Professions Code).
EL SEGUNDO HERALD Pub. 4/12,
4/19, 4/26, 5/3/2018 H-1772
Fictitious Business
Name Statement
2018084756
The following person(s) is (are) doing
business as HILLSIDE AUTO REPAIR 1)
24467 HAWTHORNE BLBD, TORRACE,
CA, 90505 LOS ANGELES COUNTY 2)
16868 A LANE, HUNTINGTON BEACH,
CA, 92647. Registered Owner(s): G &
M OIL COMPANY, INC., 16868 A LANE,
HUNTINGTON BEACH, CA 92647.
This business is being conducted by
a CORPORATION. The registrant
commenced to transact business under
the fictitious business name or names
listed above on: 04/2018. Signed: G & M
OIL COMPANY, INC., VICE PRESIDENT,
JENNIFER L. TALBERT. This statement
was filed with the County Recorder of Los
Angeles County on APRIL 6, 2018.
NOTICE: This Fictitious Name Statement
expires on APRIL 6, 2023. A new Fictitious
Business Name Statement must be filed
prior to APRIL 6, 2023. Fictitious Business
Name in violation of the rights of another
under Federal, State, or Common Law
(See Section 14400 ET SEQ., Business
and Professions Code).
EL SEGUNDO HERALD Pub. 4/12,
4/19, 4/26, 5/3/2018 H-1773
Fictitious Business
Name Statement
2018081042
The following person(s) is (are) doing
business as 1) EVAN’S POOL SERVICE,
429 26TH STREET, MANHATTAN BEACH,
CA, 90266, LOS ANGELES COUNTY. 2)
ORTEGA’S POOL SERVICE. Registered
Owner(s): EVAN ORTEGA, 429 26TH
STREET, MANHATTAN BEACH, CA,
90266, CA. This business is being
conducted by an INDIVIDUAL. The
registrant commenced to transact
business under the fictitious business
name or names listed above on: N/A.
Signed: EVAN ORTEGA, OWNER.
This statement was filed with the County
Recorder of Los Angeles County on APRIL
3, 2018.
NOTICE: This Fictitious Name Statement
expires on APRIL 3, 2023. A new Fictitious
Business Name Statement must be filed
prior to APRIL 3, 2023. Fictitious Business
Name in violation of the rights of another
under Federal, State, or Common Law
(See Section 14400 ET SEQ., Business
and Professions Code).
EL SEGUNDO HERALD Pub. 4/19,
4/26, 5/3, 5/10/2018 H-1778
Fictitious Business
Name Statement
2018075246
The following person(s) is (are) doing
business as BACK TO SCHOOL
TRANSPORTATION, 2119 N GRAPE AVE,
COMPTON, CA, 90222, LOS ANGELES
COUNTY. Registered Owner(s): 1)
RAMIRO SANCHEZ GARCIA, 2119 N.
GRAPE AVE, COMPTON, CA, 90222,
CA. 2) CONSUELO ROJAS MENA, 2119
N GRAPE AVE, COMPTON, CA, 90222,
CA. This business is being conducted by
a MARRIED COUPLE. The registrant
commenced to transact business under
the fictitious business name or names
listed above on: 03/2018. Signed:
RAMIRO SANCHEZ GARCIA, OWNER.
This statement was filed with the County
Recorder of Los Angeles County on
MARCH 28, 2018.
NOTICE: This Fictitious Name Statement
expires on MARCH 28, 2023. A new
Fictitious Business Name Statement
must be filed prior to MARCH 28, 2023.
Fictitious Business Name in violation of
the rights of another under Federal, State,
or Common Law (See Section 14400 ET
SEQ., Business and Professions Code).
EL SEGUNDO HERALD Pub. 4/12, 4/19,
4/26, 5/3/2018 H-1774
Fictitious Business
Name Statement
2018085743
The following person(s) is (are) doing
business as MINDFUL SPACE, 5126
WEST 136TH STREET, HAWTHORNE,
CA, 90250, LOS ANGELES COUNTY.
Registered Owner(s): JESSICA
QUEVEDO, PSY., D., PSYCHOLOGY
GROUP, INC., 5126 WEST 136TH
STREET, HAWTHORNE, CA, 90250,
CA. This business is being conducted
by a CORPORATION. The registrant
commenced to transact business under the
fictitious business name or names listed
above on: 04/2018. Signed: JESSICA
QUEVEDO PSY…D PSYCHOLOGY
GROUP INC., PRESIDENT, JESSICA
QUEVEDO. This statement was filed
with the County Recorder of Los Angeles
County on APRIL 9, 2018.
NOTICE: This Fictitious Name Statement
expires on APRIL 9, 2023. A new Fictitious
Business Name Statement must be filed
prior to APRIL 9, 2023. Fictitious Business
Name in violation of the rights of another
under Federal, State, or Common Law
(See Section 14400 ET SEQ., Business
and Professions Code).
HAWTHORNE PRESS TRIBUNE Pub.
4/12, 4/19, 4/26, 5/3/2018 HH-1775
Fictitious Business
Name Statement
2018084372
The following person(s) is (are) doing
business as MASS EZE TRUCKING, 3545
W MANCHESTER BLVD, INGLEWOOD,
CA, 90305, LOS ANGELES COUNTY.
Registered Owner(s): NINA A. ADAMS,
3545 W MANCHESTER BLVD,
INGLEWOOD, CA, 90305. This business
is being conducted by an INDIVIDUAL.
The registrant commenced to transact
business under the fictitious business
name or names listed above on: 04/2018.
Signed: NINA A ADAMS, OWNER. This
statement was filed with the County
Recorder of Los Angeles County on APRIL
6, 2018.
NOTICE: This Fictitious Name Statement
expires on APRIL 6, 2023. A new Fictitious
Business Name Statement must be filed
prior to APRIL 6, 2023. Fictitious Business
Name in violation of the rights of another
under Federal, State, or Common Law
(See Section 14400 ET SEQ., Business
and Professions Code).
INGLEWOOD DAILY NEWS Pub. 4/19,
4/26, 5/3, 5/10/2018 HI-1776
Fictitious Business
Name Statement
2018087206
The following person(s) is (are) doing
business as NUVIEW SHUTTER
& BLINDS, 16931 OSAGE AVE,
TORRANCE, CA, 90504, LOS ANGELES
COUNTY. Registered Owner(s): 1)
SANDY VANESSA HENRIQUEZ, 16931
OSAGE AVE, TORRANCE, CA, 90504.
2) VICTOR MANUEL RUIZ VELASCO,
16931 OSAGE AVE, TORRANCE, CA,
90504. This business is being conducted
by a GENERAL PARTNERSHIP. The
registrant commenced to transact
business under the fictitious business
name or names listed above on: N/A.
Signed: SANDY VANESSA HENRIQUEZ,
GENERAL PARTNER. This statement
was filed with the County Recorder of Los
Angeles County on APRIL 10, 2018.
NOTICE: This Fictitious Name Statement
expires on APRIL 10, 2023. A new
Fictitious Business Name Statement must
be filed prior to APRIL 10, 2023. Fictitious
Business Name in violation of the rights of
another under Federal, State, or Common
Law (See Section 14400 ET SEQ.,
Business and Professions Code).
EL SEGUNDO HERALD Pub. 4/19, 4/26,
5/3, 5/10/2018 H-1777